Abstract
Introduction. The article analyzes the development of religious journalism at the present stage on the example of the Christian edition for the family «Kana». The purpose of the study is to create a moral value picture of the publications of the Christian family magazine «Kana» and its impact on the process of formulating the outlook of a modern Ukrainian reader.
The urgency of the study is about researching the communication between the institute of the church and society through religious media. Method of monitoring the electronic sources of the Christian magazine for the Kana family journal during 2014–2017 were used. Also elements of content analysis were used to clarify the thematic direction and predominance of the readership of Christian confessional media.
As a result, through the monitoring and application the elements of content analysis a new factual background was obtained about the categorical and thematic content of the publication for the Kana family journal, and an analysis of its content for the subject of Christianity’s moral and ethical values was carried out. In our study we rely on the general requirements and ideals that shape the Christian religion, they are the pillars of morality, which are supported by the authors of the Christian family journal Kana. The key points here are the faith of Christians to the Sacred Scripture, the Sacred Translation, as well as the divine Trinity, the saving mission of the church, the immortality of the soul, the afterlife, and the main moral leitmotif we can determine the 10 commandments of Christ.
Conclusions. For the first time the moral and value components of the Kana’s publications were investigated. This is linked to the fact that the modern period of religious editions research is characterized by a fragmentary analysis of issues, topics, rubrics, also their typological and genre specific features. There are 6 different rubrics in the journal structure; each of them helps to reveal some special aspect of life using the Christian moral value. The diversity of the publication does not interfere with the perception of it as a single whole contextual canvas, because there is a moral Christian vector in every publication. The analysis of the rubrics and themes of Kana has shown that the publication of the family journal corresponds to Christian moral standards and disseminates religious ethical values.
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